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  • CIRQUE DU SOIR, DUBAI, LAUNCH INVITATIONS Launched in November at the Fairmont Hotel, Dubai, Cirque du Soir brings a fresh take on nightlife as its circus atmosphere and spectacular theatrics make it stand out from the crowd.

    Guests are wowed by live performances on several stages from Cirque du Soir’s talented cast of performers including stilt walkers, contortionists, tattooed dancers, jugglers, drummers, freak shows, burlesque dancers, sword swallowers, magicians and fire eaters.

    Those are two launch invitations concepts.
    The first one holds a custom made elegant decorative object, especially designed and delivered to VIP clientele.
    The second invitation is a paper made invitation with custom made shape, paper and printing especially designed and delivered to regular clientele.         2012 Branding, Digital Art, Graphic Design
  • PLUTO GAMES IDENTITY Pluto corporate identity concept and design.
    Identity includes the creation of an iconic face that looks like a gaming character and seriously hot and trendy!
    Pluto is the underworld god of precious stones; he was the leading distributor of metals, jewels and stones.
    He ruled the world with sharpness, effectiveness and speed that progressed his channels to move quickly.
    Pluto Games is a leading distributor gaming company in the MENA region.
    Portraying Pluto with a metallic warm skin color elevated his power and energy, illustrating vibrantly a well-structured company that distributes fun products.         2012 Branding, Graphic Design, Icon Design
  • B • ADVERTISING AND EVENTS AGENCY IDENTITY B is a vibrant full-service Advertising and Events Agency in a class of its own. Led by a team of top-caliber events, creative and client service rebels, the B team distinguish themselves through a dynamic corporate identity with a bold attitude yet highly professional.     2012 Branding, Graphic Design, Typography
  • MOJO PUB IDENTITY Mojo Pub is a high end music room where highly talented known local and international artist share their music ideas.
    This is Mojo's corporate identity concept and design inspired by its jam sessions, arts discussions and good drinks!         2012 Branding, Graphic Design, Typography
  • PRAGMA PROFILE The Pragma Group, established in 2003, is a leading investment, outsourcing and business incubator holding company based in the UAE.

    The Pragma Profile Book tells a story about various successful companies and F&B outlets all around the UAE.

    The book contains a breathtaking celebration of planet Earth and humbly asking the reader to accept a personal responsibility, and take the first step toward conservation, by sharing the magnificent adventure called life with us.         2012 Art Direction, Creative Direction, Graphic Design
  • MTV ARABIA KAFFIYEH HAT Mtv Arabia memorable merchandise to be given away in special events. The Keffiyieh Hat idea is a funky fashionable statement that combines both Eastern and Western culture. It serves a great brand exposure and got well recognized in major events and concerts.     2012 Fashion, Graphic Design
  • THE 400 NIGHT CLUB IDENTITY The 400 Night Club logo concept, design and corporate identity application.
    The number 400 is written inside the shield to enhance the antique style of the design, while following the interior décor and concept of the club.

    The banner beneath the shield and flowing strips behind it also highlights the exclusivity of the venue.
    The lions on either side are signs of pride and power that fuse with the other elements to represent the values of The 400 clientele.
    The noble headpieces on either side brings balance and showcases the exclusivity while the “fleure de lis” further compliments the identity of the 400 as a truly upper-class establishment.         2012 Branding, Graphic Design, Typography
  • REFLECTIONS REAL ESTATE Logo and corporate identity concept design and creation     2013 Branding, Graphic Design
  • XCEED • THE BAND IDENTITY Xceed is a well know rock band in the Middle East.
    Inspired by their edgy rock tunes, the logo was created and designed to match their lifestyle.         2012 Branding, Graphic Design, Typography
  • BECOME A CONCEPT IDENTITY “Become a concept” is a concept design studio focusing on creating unique experiences for the hospitality industry, thereby creating new trends.

    The team has observed and studied concepts of boutique hotels, restaurants, cafés, clubs and spas in London, Paris, Milan, Tokyo, Ibiza, New York and many others.
         2012 Branding, Graphic Design, Typography
  • PROFESSOR SMILEE • DJ IDENTITY The concept and design of this identity is based on the jewel within the music and the DJ's character who is truly authentic, smiling, bright, energetic, playful but yet mysterious     2012 Branding, Graphic Design, Icon Design
  • ANGELS & DEMONS Angels & Demons was the communications and event concept at Cavalli Club, Restaurant & Lounge for the Halloween party 2012.
    Online teaser ads where created and launched one by one weeks before the events, followed by two reveals.
    A&D logo was created and designed to take a main role in the teasers. Same logo has taken many textures following the Angels & Demons status.
    The party was a blast!         2013 Advertising, Art Direction, Typography
  • CRUSH LIGHT Crush Light advertising launch ads     2012 Advertising, Art Direction, Directing
  • CAVALLI CLUB, RESTAURANT & LOUNGE VISUAL CONCEPTS Cavalli Club Restaurant & Lounge visual communications for several events.     2011 Advertising, Art Direction, Creative Direction
  • CIRQUE DU SOIR, DUBAI Launched in November at the Fairmont Hotel, Dubai, Cirque du Soir brings a fresh take on nightlife as its circus atmosphere and spectacular theatrics make it stand out from the crowd.

    Guests are wowed by live performances on several stages from Cirque du Soir’s talented cast of performers including stilt walkers, contortionists, tattooed dancers, jugglers, drummers, freak shows, burlesque dancers, sword swallowers, magicians and fire eaters.

    This is the generic visual communication concept that has been resized to many online and offline mediums.         2012 Advertising, Art Direction, Copywriting
  • THE400 NIGHTCLUB • THE GALLERY THE 400 is Dubai’s premier Nightclub reserved exclusively for the Dubai social elite looking to enjoy a clubbing legacy. The 400 defines the rule. A legacy in its own right, it is the highlight of Dubai’s nightlife and the centre of attention where the social elite gathers at night.     2011 Advertising, Creative Direction, Directing
  • HEALTH FACTORY Health Factory is a leading health & nutrition company and a proven, trusted and reliable provider of fast, safe and effective weight loss and weight management.
    This is to show that a strong action must be taken, particularly in the GCC region, to successfully fight against obesity and bad eating habits.         2011 Advertising, Art Direction, Creative Direction
  • POWER PLAY Power Play Advertising Campaign     2011 Advertising, Art Direction, Illustration
  • 5 GREEN ...     2011 Advertising, Art Direction, Digital Art
  • COCA COLA This illustrates the negative energy within us that Coke would transfer into a fresh positive drive.     2011 Advertising, Art Direction, Digital Art
  • ARWA Arwa is known for being a "healthy" beautifully bottled drinking water.     2011 Advertising, Art Direction, Creative Direction
  • REMIX MAG Remix Magazine Press Ad     2011 Advertising, Art Direction, Visual Arts
  • BERLIN CITYSCAPE • DIGITAL Berlin Cityscape     2012 Digital Photography
  • LEBANON LANDSCAPE • DIGITAL Lebanon landscape     2011 Digital Photography
  • OMAN LANDSCAPE • FILM Oman Landscape     2012 Photography
  • DUBAI CITYSCAPE • DIGITAL Dubai Cityscape     2012 Digital Photography
  • KITSUNE Kitsune is a truly inspirational Japanese restaurant concept, with a contemporary twist, where patrons can enjoy a sumptuous fusion of exquisite Japanese cuisine in a fantastic surreal lounge atmosphere.
    The photographs were used for the brand campaign.         2012 Digital Art, Digital Photography
  • JAY WUD CONCERT Photo documentery of Jay Wud opening GunsN'Roses concert in Abu Dhabi, March 2013     2013 Music, Performing Arts, Photography
  • EXPERIMENTAL TENSION Experimental tension is an expression of tensed feelings through Architectural Photographs.
    The challenge was to use the minimum editing tools possible and the maximum visual impact to describes myself.
    I only used two basic tools on Adobe Photoshop. The "Cropping" and "Transform" tools.         2013 Architecture, Digital Photography, Fine Arts
All works © Charles Moussa® 2011 and respective client rights holders.
Please do not reproduce without the expressed written consent of Charles Moussa®